£25

ISBN13: 9781786751157

HB - 275 x 215 mm 

200 full-colour and b&w Illustrations 

240pp 

Rights: World 

Rights Sold: UK, France

Market: Music, Popular Culture

The Who

Much Too Much

Mike Evans with foreword by Keith Altham

The Who were one of the most popular and influential rock groups of the 1960s and 1970s.

Revered by fans, they became a world-class act, securing their longevity with sensational live performances and pioneering music.

From their early days as The Detours, they evolved, emerging at the vanguard of the UK Mod movement as The Who. With a vernacular of teenage angst, pop art-inspired attire, and sell-out shows at London’s Marquee Club, The Who cultivated a devoted following and captured the voice of a generation. Never more so than with their 1965 hit “My Generation,”―its lyrics of youthful rebellion resounding as the anthem of its time.

The Who: Much Too Much follows the group’s tumultuous history. Through the triumphs of Pete Townshend’s ambitious creations in rock operas Tommy and Quadrophenia, to Roger Daltrey’s forays into film and television, and the tragic death of first, Keith Moon, and then John Entwistle. Incisive text, archive reviews and interviews, and a track-by-track summary of all The Who’s studio and live albums make this book a truly comprehensive look at a band that have held sway for more than half a century.

Sumptuously illustrated with a wealth of colour and black-and-white photography, including album art, this book is a must-have celebration of one of the most enduring names in rock music history.

A musician on the 1960s R&B and rock scene, Mike Evans began writing about music in the 1970s, presenting a weekly show on local radio and as a regular contributor to the leading UK music weekly Melody Maker. As well as commissioning and editing dozens of books on popular culture, as an author titles have included the best-selling Elvis; A Celebration in 2002, The Blues: A Visual History in 2014, biographies of Ray Charles, Neil Young and Leonard Cohen, and Woodstock: Three Days that Rocked the World (2009, updated 2019).